written by William Merkel

Whiskey is one of my favorite beverages. Almost 100% of the time I drink it straight with no ice so I can enjoy the flavor, smell, and subtleties of a good, stiff drink. Another one of my favorite things is Texas. So when I got a chance to try Red River Texas Bourbon Whiskey I was preeettty … pretty stoked.

Made in Texas (more specifically, Carrollton) by JEM Beverage Co. The process is started with pure Texas water and then whiskey is aged in new charred American Oak Barrels and then bottled at 82.4 proof (yesssss). Each small batch is hand-bottled (and “hand tasted”) to ensure each and every bottle is up to snuff.

Proceeds from each bottle sold go to Texas Native Wildlife Conservation (which I am happy to support since I go to state parks regularly). The bottles are all silkscreened with the pictures of the animals that the conservation is helping to protect. (And they look pretty awesome.)

Put your nose to the glass and you will smell sweet, floral notes with a slightly strong alcohol smell. The taste is also slightly sweet with a hint of vanilla and has a nice potency in your throat as it goes down your gullet. Also noticeable is one of my favorite things about whiskey is the oak. You can literally taste the barrels that it was aged in, and I love that. The oak may be a bit overpowering for some people, but for me it hit the mark. Overall, it is not too complex a whiskey, but had enough complexity to make it interesting.  In short: I would buy this.

The price is around $30 for a 750ml, and yes, I know you can get other great whiskeys around this price point like Bulleit or Old Forester Kentucky, but give Red River a chance and you may have a new top choice of what to drink when cuddling an empty glass. And don’t forget, it’s made in Texas.  GO TEXAN.

Red River Texas Bourbon Whiskey
$30 for 750mL bottle
jembevco.com/redriver.html

About JEM: JEM Beverage Co. produces Red River in Original (reviewed above), young rye, and Canadian.  They also product Western Son Vodka, Southern Son flavored vodkas, Stingray Spiced Rum, and South House Moonshine (both original and flavored),